Practical guides and analysis on AI visibility — how to appear inside ChatGPT, Perplexity, Gemini, Claude and Grok answers.
May 18, 2026 — Benjamin Gievis
AirOps research across thousands of pages quantifies which content formats produce the largest AI citation lifts: 3 comparison tables (+25.7%), 8 list sections (+26.9%), short sentences (+18.8%). Specific, immediately actionable format playbook.
May 18, 2026 — Benjamin Gievis
Addy Osmani — Google Chrome's Director of Engineering — published recommendations for 'agentic SEO' and released the agentic-seo audit tool. The core rule: front-load the answer in the first 400 words. Here's what changes for content workflows.
May 18, 2026 — Benjamin Gievis
OpenAI's partnerships with PayPal and Walmart, Perplexity's shopping agent, and Google's AI Mode purchases signal a structural shift: AI agents are becoming the buyer. Your product page may never be visited. Here's what visibility looks like when agents are the customer.
May 18, 2026 — Benjamin Gievis
Semrush data shows brand visibility can vary by 4.6x across ChatGPT, Gemini, Perplexity, and Copilot. Same brand, same query, entirely different outcomes. Understanding the architectural reasons and platform-specific fixes is the most underappreciated GEO question of 2026.
May 18, 2026 — Benjamin Gievis
At Google Search Central Live in Toronto, Danny Sullivan introduced the commodity/non-commodity distinction that cuts through 2026 content confusion. The same signals Google uses to deprioritize generic content are what LLMs use to select citations. Here's the framework.
