Practical guides and analysis on AI visibility — how to appear inside ChatGPT, Perplexity, Gemini, Claude and Grok answers.
April 27, 2026 — Benjamin Gievis
The plain-language guide to understanding exactly what's being measured when people talk about visibility in ChatGPT, Perplexity, Gemini, and Claude. For CMOs and executives.
April 14, 2026 — Benjamin Gievis
Google's AI Overviews are now citing YouTube videos as authoritative sources. The March 2026 core update opened a new GEO surface that most brands haven't addressed. Here's what changed and how to respond.
April 14, 2026 — Benjamin Gievis
For AI visibility, the unit of authority has shifted from backlinks to third-party mentions. Here's why AI engines trust independent mentions more than owned content, and how to build the third-party presence that earns citations.
April 14, 2026 — Benjamin Gievis
AI Overviews went from 36% to 82% of B2B tech searches in one year. Being cited in an AI Overview now generates more clicks than ranking #1. Here's what changed and how to adapt your content strategy.
April 14, 2026 — Benjamin Gievis
Perplexity's pivot to AI agents, the Comet browser, and Model Council means the old search-only visibility playbook is no longer enough. Here's what changed and how to adapt your brand strategy.
