AI Visibility Resource

AI Visibility Barometer

Which brands get cited first by AI engines — and which don't get cited at all? Quarterly citation rankings across 3 countries, 9 verticals, and 163+ brands.

3 Countries 9 Verticals 163+ Brands 4 AI Engines

Methodology

How we measure AI visibility

For each purchase-intent query, we ask four major AI engines and record which brands they cite and in what order. The result is a position-based ranking that shows exactly where your brand stands on each engine.

4

AI engines tested: ChatGPT, Perplexity, Gemini, Claude

3–5

purchase-intent queries per vertical

#1–#N

citation position per brand per engine per query

Want to know where your brand ranks?

The barometer covers top brands per vertical. For a deep, personalized analysis of your brand across all major AI engines, get a free audit.

Frequently asked questions

What is the AI Visibility Barometer?
The AI Visibility Barometer is a quarterly ranking that tracks which brands are cited by AI engines (ChatGPT, Perplexity, Gemini, Claude) and in what order, across different verticals and countries. For each purchase-intent query, we record the citation position of every brand mentioned by each AI engine.
How is the barometer measured?
We test 3-5 purchase-intent queries per vertical on four AI engines. For each query, we record which brands each engine cites and the position in which they appear (first cited, second cited, etc.). Brands cited by more engines and in higher positions rank better. A brand not mentioned at all appears as 'not cited' for that engine.
How often is the barometer updated?
The barometer is updated quarterly. AI engines constantly evolve their data sources and algorithms, so brand citation positions can shift significantly between updates. Each update reflects a fresh round of testing.
Can I get my brand added to the barometer?
The barometer covers the top 10-15 brands per vertical. If your brand is in one of our tracked verticals and you'd like to see how you compare, contact us for a free AI Visibility Audit — we'll run a comprehensive analysis specific to your brand.
What's the difference between this barometer and a Storyzee audit?
The barometer provides a public, comparative overview using editorial data. A Storyzee audit goes much deeper: our platform runs 8 specialized AI agents that analyze your brand across 5+ AI engines, producing a detailed AI Visibility report with a prioritized action plan.